{"id":2568,"date":"2019-03-14T16:23:29","date_gmt":"2019-03-14T16:23:29","guid":{"rendered":"http:\/\/blogemea.hokaoneone.com\/wordpress\/?p=2568"},"modified":"2019-03-15T12:08:06","modified_gmt":"2019-03-15T12:08:06","slug":"athlete-weekend","status":"publish","type":"post","link":"https:\/\/blogemea.hokaoneone.com\/wordpress\/athlete-weekend\/","title":{"rendered":"HOKA elite athlete training camp in pictures"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/blogemea.hokaoneone.com\/wordpress\/wp-content\/uploads\/2019\/03\/sunset.jpg\" alt=\"HOKA athletes running in the sunset\" \/><\/p>\n<p><em><strong>More than 50 of our elite athletes came together\u00a0last weekend to live, sleep and breathe all things HOKA ONE ONE at our annual training camp in Mallorca.<\/strong><\/em><\/p>\n<p><img decoding=\"async\" src=\"http:\/\/blogemea.hokaoneone.com\/wordpress\/wp-content\/uploads\/2019\/03\/susie_cheetham_1.jpg\" alt=\"HOKA athlete Susie Cheetham registers for the weekend\" \/><\/p>\n<p>A number of our <a href=\"https:\/\/www.hokaoneone.eu\/en\/blog?postid=hoka-athletes-2019\">star-studded athletes<\/a>\u00a0from road, trail and triathlon, including Susie Cheetham <em>(pictured above)<\/em>, headed to the <a href=\"https:\/\/www.hotelsviva.com\/en\/viva-blue\/\" target=\"_blank\" rel=\"noopener\">Hotel Viva Blue<\/a>\u00a0in Muro for an action-packed weekend and chance to meet the rest of the HOKA family.<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/blogemea.hokaoneone.com\/wordpress\/wp-content\/uploads\/2019\/03\/trail_group_am.jpg\" alt=\"HOKA athletes training on the trails\" \/><\/p>\n<p>The weekend started with a run. How else? Our trail athletes epitomised the &#8220;go everywhere, run everything&#8221; attitude as they put the <a href=\"https:\/\/www.hokaoneone.eu\/en\/search?q=speedgoat%203\">Speedgoat 3<\/a> through its paces on their Friday morning shake-out run. It was the perfect leg-loosener before spending a couple of hours in the classroom.<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/blogemea.hokaoneone.com\/wordpress\/wp-content\/uploads\/2019\/03\/brand_group-1.jpg\" alt=\"HOKA athletes Thibaut Garrivier and Marie Perrier listen intently\" \/><\/p>\n<p>Our athletes listened in as they learned the <a href=\"https:\/\/www.hokaoneone.eu\/en\/meet-hoka.html\">story behind HOKA ONE ONE<\/a>. They heard how radical\u00a0change often comes about in trying to solve a simple problem \u2013\u00a0and how redesigning a shoe that helps an athlete tackle 100 miles in challenging conditions can actually help all runners perform.<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/blogemea.hokaoneone.com\/wordpress\/wp-content\/uploads\/2019\/03\/harry_product-1.jpg\" alt=\"HOKA athlete Harry Jones takes a picture of HOKA shoes\" \/><\/p>\n<p>We do things differently \u2013 as trail athlete <a href=\"https:\/\/www.instagram.com\/harryruns\/\" target=\"_blank\" rel=\"noopener\">Harry Jones<\/a> discovered. As well as learning about the <a href=\"https:\/\/www.hokaoneone.eu\/en\/technology.html\">patented elements<\/a>\u00a0that influence every shoe we build,\u00a0the entire team was introduced to the latest HOKA products and exciting innovations.<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/blogemea.hokaoneone.com\/wordpress\/wp-content\/uploads\/2019\/03\/iwd.jpg\" alt=\"HOKA athletes on the beach in Mallorca\" \/><\/p>\n<p>Breaking out of the classroom \u2013 and reaching for the sky. There was just enough time on Friday afternoon to head down to the beach for a flying group shot to celebrate International Women&#8217;s Day and our boundary-breaking HOKA athletes.<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/blogemea.hokaoneone.com\/wordpress\/wp-content\/uploads\/2019\/03\/julien_chorier.jpg\" alt=\"HOKA athlete and team manager Julien Chorier smiling at dinner\" \/><\/p>\n<p>And it was all smiles throughout the rest of the weekend as our athletes were papped in the latest HOKA products in cool and inspiring locations across the island. One weekend. One team. One HOKA family.<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/blogemea.hokaoneone.com\/wordpress\/wp-content\/uploads\/2019\/03\/emma_pallant-1.jpg\" alt=\"HOKA athlete Emma Pallant running in the Carbon Rocket\" \/><\/p>\n<p><em>Photo credit: <a href=\"http:\/\/www.peignee-verticale.com\/\" target=\"_blank\" rel=\"noopener\">PEIGN\u00c9E VERTICALE<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>More than 50 of our elite athletes came together\u00a0last weekend to live, sleep and breathe all things HOKA ONE ONE at our annual training camp in Mallorca. A number of our star-studded athletes\u00a0from road, trail and triathlon, including Susie Cheetham (pictured above), headed to the Hotel Viva Blue\u00a0in Muro for an action-packed weekend and chance<\/p>\n","protected":false},"author":4,"featured_media":2594,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[504],"tags":[531,560,431,24,559,94,11,75,26],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>HOKA elite athlete training camp in pictures | HOKA ONE ONE\u00ae<\/title>\n<meta name=\"description\" content=\"Our elite athletes came together to live, sleep and breathe all things HOKA at our annual athlete training camp in Mallorca. 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