High-profile athletes join star-studded team for 2019

HOKA athlete Marie Perrier crosses the line with the flag of Mauritius

Host of high-profile athletes sign on the dotted line to join star-studded HOKA team for 2019. 

Leading triathletes David McNamee and Susie Cheetham (UK), Anja Ippach (Beranek) and Nils Frommhold (Germany), and Denis Chevrot (France) have joined the team for the year ahead, while the acquisition of French trail-running stars Audrey Tanguy amd Marie Perrier adds further strength to our trail roster.

Download the full list of 2019 HOKA ONE ONE EMEA athletes

Our European athletes delivered the best-ever year for HOKA ONE ONE in 2018, with 106 victories and 183 podium finishes across road, trail and triathlon. With more strength and depth added across all disciplines, it promises to be another boundary-breaking year.

Triathlon

More than 39 international and national-class athletes now make up our impressive team of triathletes for 2019.

Rejoining the triathlon stable this year are UK talents Emma Pallant (pictured below ©James Mitchell) and Joe Skipper, German sensation Boris Stein (pictured bottom of the page ©Peignée Verticale), leading French athletes Manon Genet, Charlotte Morel and Cyril Viennot, popular Swede Patrik Nilsson, Italian Alessandro Degasperi and Spanish athletes Saleta Castro, Enneko Llanos and Emilio Aguayo.

HOKA athlete Emma Pallant crosses the line at 2018 IRONMAN 70.3 Barcelona

Teaming up with HOKA from January 2019 is IRONMAN UK champion and two-time IM World Championships bronze medalist, David McNamee.

“It’s been incredible to feel my legs fresher than usual after hard workouts.  This, with the brand’s desire to continually improve, has me looking forward to the years ahead.” David McNamee

The 30-year-old from Scotland, who also finished second at the IM 70.3 Barcelona last year, has run sub 2:50h marathons in all four of his Kona appearances and clocked the third-fastest time (8:01:09) in Kona history in 2018.

“I’m really excited to start my partnership with HOKA,” says David (pictured below ©James Mitchell).

“Having tested the shoes over the past months, it’s been incredible to feel my legs fresher than usual after hard workouts.  This, with the brand’s desire to continually improve, has me looking forward to the years ahead.”

HOKA athlete David McNamee in the pool

Fellow Briton Susie Cheetham is another marquee signing who brings a wealth of talent and experience.

“Several of my heroes have had some of the best ever IRONMAN run performances wearing HOKA, and I’m incredibly excited to play my small part in such a superstar team.” Susie Cheetham

Susie has competed at the last four IM World Championships and has six podium finishes at various IM events to her name. She has no fewer than five victories over IM 70.3 distance and has recorded an IM marathon time of 3:00:47.

HOKA athlete Susie Cheetham profile picture

“Having trained in HOKA ONE ONE for some time now, I really love how my body has responded to the shoe,” explained Susie.

“Several of my heroes have had some of the best ever IRONMAN run performances wearing HOKA, and I’m incredibly excited to play my small part in such a superstar team.”

Breaking boundaries

Two high-profile German triathletes are partnering with us for the first time. Former IM 70.3 European champion, Anja Ippach, boasts five IM event wins and a fourth-place finish at Kona, and has made HOKA her footwear choice this year.

HOKA athlete Anja Ippach

“HOKA stands for innovative shoes and we share the same mindset of daring to push boundaries,” says Anja (pictured above ©Martin Rehm). “It’s great to have a shoe partner who believes in me and who helps me to run faster, further and longer. It’s very much ‘Time to Fly’.”

Joining his compatriot within the HOKA ranks is Nils Frommhold. The 32-year-old has five IM wins to his name, as well as a top-six finish at Kona.

“It’s great to have a shoe partner who believes in me and who helps me to run faster, further and longer. It’s very much ‘Time to Fly’.” Anja Ippach

Another established triathlete that will run with HOKA for the first time this year is Frenchman Denis Chevrot. Denis has competed in the last four IM World Championships and has racked up an impressive nine podium finishes over IM 70.3 distance.

“I’m really happy to join a young and creative brand which is always innovating to improve its products and the performance of its athletes,” says Denis. “I am sure it will help me to run at the next level and my global results will be better. I am proud to join the HOKA family”.

Trail

In 2019, there will be more than 24 European athletes representing HOKA across national and international trail events.

The team includes existing HOKA athlete Amandine Ferrato. Amandine (pictured below ©Peignée Verticale) will be joined by exciting new additions Audrey Tanguy and Marie Perrier. Between them, they make up the top-three female trail runners in France.

HOKA athlete Amandine Ferrato in action at the 2018 Trail World Championships

Audrey rose to prominence after winning the TDS race at last year’s UTMB.

“I’m so excited to become a new member of HOKA’s family in 2019,” says Audrey. “For me, HOKA is one of the most important brands in trail running. First for research and technological advancement in trail running shoes, and secondly for all the famous athletes inside the team. I’m sure that we’ll live great adventures together in the future – in France, Europe and the United States.”

“For me, HOKA is one of the most important brands in trail running. First for research and technological advancement in trail running shoes, and secondly for all the famous athletes inside the team.” Audrey Tanguy

Former UTMB winner Ludovic Pommeret, two-time Grand Raid de la Réunion champions Julien Chorier and Andrea Huser, and Germany’s Ildiko Wermescher are also on the world-class team.

Another key new addition to our team of trail athletes is Harry Jones. The Welshman, who boasts 48,000 YouTube subscribers, has won numerous ultra-trail races across the world, including The North Face 100 in Thailand and the TransLantau 100 in Hong Kong.

HOKA athlete Boris Stein on a training run in Mallorca

Road

Split across half marathon, marathon, cross country and track disciplines, our road team will consist of 13 athletes in 2019.

The team, headlined by international marathoner Benjamin Malaty from France and German marathon champion Frank Schauer, also includes Tokyo 2020 hopeful Thea Heim (Germany) and a breadth of established UK road runners.

Download the full list of 2019 HOKA ONE ONE EMEA athletes

Photo credits: James MitchellPEIGNÉE VERTICALE, Jacky Everaerdt (Activ’Images) and Martin Rehm

The simple trick to running fast downhill

HOKA athlete Dani Moreno runs along the trail in Santa Barbara, CA

Jumping out of helicopters and hot air balloons. That’s what’s next on HOKA trail athlete Dani Moreno’s bucket list. An accomplished trail runner and adventurer, Dani’s portfolio is chock-full of adrenaline sports, not limited to spearfishing, lobster diving, motorcycle riding, surfing, rock climbing, sea kayaking and paddleboarding.

“From a young age, I’ve always done a lot. You’re gonna laugh when I say this, but my mom said it was because I didn’t want to interact with people. I was really shy. I would get myself into so many things so I didn’t have to actually talk to people. And now you can’t get me to shut up,” Dani says.

A California native, Dani finds herself in the outdoors year-round. She’s a graduate from the University of California, Santa Barbara, where she ran track and cross country. Growing up, running came easily. But it was always more than just wanting to be the fastest.

“For me, running isn’t just to try and win races. It’s the way I prefer to see the world — by foot. It lets me test myself mentally and get to know other people and parts of the world,” Dani says.

Her running motivations are humble, but her accomplishments are not. The first of many accolades, Dani’s season already boasts a first-place finish at the XTERRA World Trail Championships and another first-place finish at the Ezakimak Challenge (a 5K race with around 2,000 feet of elevation gain).

Conquering the unfathomable

And her most recent achievement? AN FKT, OR FASTEST-KNOWN TIME, ON A SEGMENT OF TUNNEL TRAIL IN HER HOME OF SANTA BARBARA, CA. This specific section of trail is well-known for its technical terrain and steep grade. But for Dani, it holds another meaning.

“When I first found this section, it was by accident. I got lost and was trying to find my way back down. I was going downhill and was like, ‘What is this? There’s no way someone can run this.’ The whole thing just seemed unfathomable. So I just walked down,” she says.

“I tried to run a few parts, but said to myself, ‘This is stupid. I could fall.’ After that, I realized I needed to be able to run it. And I told myself the day that I could run that section is the day that I would’ve really started getting trail running.”

Dani owned her FKT on the 2.54-mile loop with 1,114 feet of vertical gain. To put these numbers in perspective, the Empire State building stands at 1,250 feet tall, excluding the tip. She clocked in at 26:23 for the full loop and clocked under 10 minutes for the downhill section of the run.

Raising the bar

“To support the launch of the new TORRENT trail shoe, we wanted to set an FKT somewhere really gnarly and crazy in Santa Barbara. I immediately thought of this section. I was stoked about it, so I went out to hike it the next day. Immediately I was like, ‘What did I do to myself? How can I run this?’ I was just cracking up,” she says.

“But then I thought it would really force me to take this particular stretch to the next level. I’m really happy that we chose it. It definitely pushed me to understand a new potential for myself in terms of running fast downhill.”

HOKA athlete Dani Moreno runs downhill on the trail

As superhuman as she may seem, sometimes she’s just like the rest of us. And yes, sometimes she even falls. “Yes, I definitely fall sometimes. When you’re mountain running, you can’t get upset at the trail for tripping you — especially when it’s your own mistake,” she says. “But, I love falls. Without them, I’d never push myself to get better. Plus, who doesn’t love a good scar, cut or bruise for storytelling? Us mountain runners are warriors.”

Getting back up again

Dani’s worst fall happened during the 2017 World Long Distance Mountain Running Championships in Italy. A few months before the race, she’d severely sprained her ankle — while rock climbing, no less.

“Literally on the first downhill, I rolled my bad ankle and I just freaked out. I was so mad. Girls were passing me and my ankle started blowing up. I gave myself a couple seconds and I then I pulled myself together,” she says.

“I realized that sometimes you need to pep talk yourself really quickly. There wasn’t time for anything else. That was the big realization — that every time you get pushed down you need to get up immediately.”

Trusting her instincts

One thing that’s given her an edge on the trails is something she’s had from day one — the ability to let go and trust her instincts.

“When you run a downhill, sometimes the best way to do it is to lose control. Not in your running form, but by swinging your arms. I don’t know if that’s just me, but that’s my body instinctively saying this is how we’re gonna balance.” Dani says. “Your body doesn’t want to fall as much as your mind. It’s instinct. Give credit to your body and mind because they’re gonna take care of you. And if you fall and hurt yourself, don’t blame me.”

Close-up of the HOKA Torrent shoe worn by HOKA athlete Dani Moreno

Excelling at so many different activities isn’t easy, but for Dani, balance is always the common denominator. She focuses on being well-rounded — a synonym for what she calls “circle-ness.”

“I’ve always been obsessed with circles and I see people as circles. As a circle, essentially your whole life is well-rounded. And if you’re well-rounded in what you do, then you’re well-rounded in how you treat people and portray yourself,” she says. “I think it makes you a more empathetic person. You get to have different experiences and that not only gives you different types of hard times, but also different types of rewards.”

Dani’s balanced bucket list is still growing. In addition to getting her skydiving license, she’d like to climb Denali or Everest, get another motorcycle and get better at surfing. But, she’s taking things slow in that realm for now. “You gotta keep it mild before the spicy hot,” she says.

Learn more about the fast, aggressive and agile Torrent trail running shoe that Dani wears.

Running away from the rat race and ending up in a photo-finish

HOKA athlete Amandine Ferrato celebrates at the end of a race

Amandine Ferrato gave up competitive running to travel the world. She found a new outlook that led to a national team spot — and thrilling results. Her journey is the latest in our Huck x HOKA series, looking at mavericks who found a new perspective through running.

Trail running is nothing like the 100m sprint. There is no swagger at the start, no golden spikes, and no agonising wait while the judges deliberate over the outcome of a super-tight photo finish. Razor-thin wins are not the norm at all. In fact, it wouldn’t be unusual for several minutes to pass between the runner who finished first, arms aloft, and the guy, or girl, who came in second.

Except one sunny day in June this year, the opposite of that became true. And the crowds lining the route into the tiny village of Badia Prataglia in Italy were treated to a finish so dramatic, it wouldn’t have looked out of place in a packed Olympic stadium. The race, which also happened to be the World Trail Running Championships, saw Amandine Ferrato of France finish just three seconds behind her compatriot Adeline Roche.

Changing mindset

A crazy-small margin given they’d been racing for five hours, over 50 kilometres, through the brutally steep forest mountain trails that characterise this northern Tuscan backwater. But what was even more surprising than the theatrical finish was the fact Amandine hadn’t actually wanted to win.

To understand why, we need to zoom out from the race and rewind back to the beginning. Amandine wasn’t a particularly sporty kid. She liked phys-ed at school but did nothing beyond that. Hot-housed by competitive, athletics-loving parents she was not. “Kids today do everything,” she says. “They do all kinds of sport when they’re young, but it wasn’t like that then in my village. It just wasn’t something people did.”

HOKA athlete Amandine Ferrato stands in her house overlooking the mountains

Still at 20, when she finished her studies and had more time, she decided to give running a go and found she liked it — a lot. She even joined up with a club and coach and entered road races and 10km events. But she soon grew tired of it all. Amandine got sick of the relentless pacing and focus on times. She did some mountain biking, but then decided to go travelling, embarking on a 10-month trip through Central America, Asia and Australia that would radically change her mindset and shape her worldview.

“It definitely changed my state of mind; my way of viewing the world,” she says. “I was living like a local, consuming less, being in touch with nature. When I came back to France, I felt stifled by consumerism. I wanted to live more simply.”

Finding calm and simplicity

She stayed with a friend who lived near a hill, which loomed large in her imagination, so she started running up it. “I got a lot of pleasure doing that,” she says, “I liked the contact with nature; the calmness and simplicity of it. It helped me find myself and wake up to what I wanted to do next.”

Some friends entered her in a trail running event, and even though she had no kit and her “trainers were terrible,” she surprised herself by winning. She got a cash prize, which enabled her to buy some decent trail running shoes. “I kept them very preciously,” she says, “like a collector.”

“I got a lot of pleasure running up the hill. I liked the contact with nature; the calmness and simplicity of it. It helped me find myself and wake up to what I wanted to do next.” Amandine Ferrato

After that “the current kind of took me along.” She did some more races and this year, she found herself in the French team ahead of the World Championships. Amandine became good friends with her teammates, and was especially close to Adeline Roche, the runner who would finish just ahead of her in Badia Prataglia.

HOKA athlete Amandine Ferrato runs downhill through the forest

During the race, Adeline lead from the start with a small group of other runners, while Amandine was comfortably placed in the group behind them. Yet by the halfway-point Amandine had moved up to second position behind Adeline, who by now was two minutes ahead. Then the leader had some stomach problems so Amandine caught up, and the two of them ran the end of the race together, neck and neck.

Friendship comes first

Amandine appeared to have a chance to go ahead and win the race but she didn’t take it, then Adeline sprinted for the line and won by three seconds. “It’s very rare to have as close a finish as that,” says Amandine. “We were together the two of us. We hadn’t prepared for it to be like that. I had a conflict in my head: I couldn’t pass her, out of respect for our friendship and the race. I thought we’d cross the line hand in hand.”

“To share the podium with Adeline was special. I might not do it again in the future, but at that moment I was very much in the moment, and reacting with my heart.” Amandine Ferrato

But Amandine has no regrets about the way things turned out. In fact, in the video of the finish she looks even more elated with her second position than Adeline was coming first. “I am very much an emotional person,” she says. “I feel it in my heart, where as she is much more rational and down to earth.”

“She is from a road running culture, with times in her head, and I’m more from a culture of trail running and nature. I have no regrets about not winning. To share (the podium) with her was one of the special things about that day. I might not do it again in the future, but at that moment I was very much in the moment, and reacting with my heart.”

Huck is a youth culture channel. It celebrates and explores independent culture — people and movements that paddle against the flow. Find out more about HUCK.

Check out the FAST, TOUGH TRAIL RUNNING SPEEDGOAT SHOES Amandine wears.

Hit the trail with Anne-Laure Saux

No matter where you are, there are new paths to run and trails to discover. Join Anne-Laure as she takes us for a run along her favourite trail route in Bordeaux, France.

My philosophy is: it doesn’t matter what sport you’re practicing as long as you enjoy it. After finishing my first marathon, my passion for running continues to grow and grow.

I’m always pushing to discover new playgrounds off the beaten track, in the city or out in the wild. Whether it’s near my home in Bordeaux or in one of the places I’ve visited around the world, I’m always looking to share my love of exercise on my blog Bonjour Darling.

Discovering the trails

I absolutely love running. I’ve always ran from time to time, but for the last two years it has become a true passion and nothing can stop me now.

After always running on roads and paths, I have discovered a new love for trail running. I’ve been tempted since my first Spartan Race, but my new-found passion was confirmed during a race I did recently in Bilbao. I realised it was time to go and discover a trail run on my own.

HOKA fan Anne-Laure Saux runs along her favourite trail in Bordeaux

I started off by getting the right pair of shoes, then I searched for a running spot close to my home in Bordeaux where I could run in the wilderness, with hill climbs, descents and a beautiful view. That’s how I discovered Ermitage Park.

Let the adventure begin

A few kilometres away from Bordeaux, Ermitage Park is really easy to access. It’s located only 6km from the city centre and you can run along the banks of the Garonne to get there. Once at the park entrance, in front of an arch covered with graffiti, at first you could be a bit puzzled and wonder if you’re on the right track, but cross the arch and let the adventure begin.

Close-up of the HOKA Challenger ATR 3

Start running, discover the lake, take small paths through the woods, climb the stairs and make your way to the top of the park to appreciate a magnificent view of Bordeaux. If you want to run further into the wilderness, Palmer Park is not far either. To get back to the city centre you can follow the riverside again, but this time try the left bank. This side is wilder and will smooth your return to civilization.

Running in the Challenger ATR 3

The look of the Challenger ATR 3 surprised me. I tend to always run with the same type of shoes, so these were quite a change, but they intrigued me. to take up trail running, I knew that my basic running trainers would not be appropriate.

“I feel like I have a better stride and my foot now falls more on the front and not the heel, without my control.” Anne-Laure Saux

When the shoes arrived and I put them on I was surprised. The soles that looked imposing in photos are not that big, and ultimately, I really liked them. From that first step when I started running, I liked them even more. I feel like I have a better stride and my foot now falls more on the front and not the heel, without my control.

Learn more about the Challenger ATR 3 shoes Anne-Laure wears.

Hit the trail with Charlie Watson

No matter where you are, there are new paths to run and trails to discover. Join Charlie as she takes us for a run along her favourite trail route in Henley-on-Thames, UK.

I have been an avid runner ever since completing my first marathon in London in 2012. I’m not a natural runner, in fact I have to work really, really hard, but I truly believe that anyone can run a marathon if they want. And I’m proof of that. I’ve run hundreds of miles running new trails and new races across the globe since.

My goal is to champion the journey to a healthy, more active life where honest fitness and food makes wellbeing more accessible to all. You can read more about my goal on my Runner Beans blog, which aims to pace the way to healthy without missing out on any of the fun.

My favourite way to explore new areas

When I train for a marathon, I often run 5-6 days a week, most of which are done in the early morning and so require an easy running route straight out of my front door. I ran hundreds of miles this winter on the only lit two-mile route near my house, which was the one safe place to run in the dark.

HOKA fan Charlie Watson runs along her favourite route in Henley-on-Thames

On the weekends, I was craving some excitement and a different challenge to my runs, so I’d run further afield. I’d drive to new trails and sign up for races across the country to add some variety to my training. Changing up the scenery gave my training that boost in both motivation and inspiration. It also ensured I actually took in my surroundings rather than just focusing on my pace and breathing. Plus, running is always my favourite way to explore a new area.

Running along the River Thames

I love this run as along the River Thames – it makes me so happy running alongside the water. It helps me feel calm, eases any mental stresses and the route is usually pretty flat. It’s an out-and-back run in a loop because of the lack of bridges to cross the river in Henley, however I don’t mind. It helps knowing that you only have to cover what you’ve already run.

“Changing up the scenery gave my training that boost in both motivation and inspiration.” Charlie Watson

In the early mornings and even on the bleakest of days in mid-winter, there are always other runners out there and rowers on the river, and I love feeling like part of this secret club that works out no matter the weather.

Perfect for any terrain

My run covers a lot of terrains, from road, to path, to trail and grass – and often a lot of mud when it’s wet. My shoes have to stand up to all the demands I put on them, which the Speedgoat 2 were able to do with no problem.

HOKA fan Charlie Watson runs in her Speedgoat 2 shoes

They provide support and comfort over undulating terrain, and I was especially appreciative of the thick sole when running over cobbles, shingles and exposed tree roots. Despite looking chunky, they are very lightweight, perfect for packing in your bag for holidays, mini breaks or when you want to explore a little closer to home.

Learn more about the SPEEDGOAT 2 SHOES Charlie wears.